Denso Siemens

Denso push ‘next generation’ workflow with Siemens

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Denso, a global automotive parts giant, has discussed its updated plans for its next generation model-based development (MBD) processes for design and engineering.

By using model-based simulations, Denso expects it can resolve existing issues as well as investigate a broad number of design possibilities early in the process before physical prototyping.

The trend within the automotive industry, that it is undergoing a ‘once-in-a-century transformation’ as the rush to electric vehicles and automation continues at pace, is part of Denso’s long-term strategy to pursue value from both the vehicle and subsystem perspectives to enhance its growth and profitability.

To achieve its goals, Denso has undertaken a successful three-year pilot program, which now complete has started the roll-out of MBD beginning with their primary domains of thermal systems, powertrains, and electrification, with research in Europe pointing it towards Siemens’ MBD solutions.

Siemens will be underpinning the project through a variety of services including process consulting, conducting pilot projects at the design site, and establishing processes for modelling.

Simcenter solutions are being deployed for use by designers who can now conduct 1D system simulation alongside analysis specialists while Teamcenter software allows the distribution of model data among global sites.

“Our three-year MBD pilot has been successful,” said Masaki Suzuoki, General Manager MBD promotion dept. at Denso. “Full scale deployment will start throughout the company in Japan and abroad and we look forward to additional support from Siemens that can help us accelerate MBD deployment across business domains.”


“We are honored to collaborate with DENSO to drive next generation MBD product development for their business transformation,” said Siemens Digital Industries Software CEO Tony Hemmelgarn. “We appreciate the trust of Denso and the other global automotive companies who have chosen Siemens’ software and services for digital transformation, as well as effective and profitable operations.”

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