Electrolux launch Global Design Lab 2010 competition for industrial design students

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“Cocoon” – winner of Electrolux Design Lab 2009, by Rickard Hederstierna, Sweden

Electrolux, always keen to foster greater interest in industrial design, has just launched it’s design competition for this year. Here’s the skinny:

The Brief

Electrolux Design Lab 2010 invites global undergraduate and graduate industrial design students to create home appliances that consider shrinking domestic spaces. Your ideas will shape how people prepare and store food, wash clothes, and do dishes in the homes of 2050 when 74% (according to the UN) of the world’s population are predicted to live in an urban environment.  Growing populations living in concentrated areas dictate a need for greater space efficiency. This year, special consideration will be given to designers that submit a design within the context of a range or suite of solutions/appliances. Your design ideas should address key consumer requirements; being green, adaptive to time and space, and allowing for individualization.

What’s the prize?

1st prize: €5,000 + 6 months’ paid internship at an Electrolux global design center.
2nd prize: €3,000

3rd prize: €2,000

Where?

Here – http://www.electroluxdesignlab.com/category/design-lab-2010-competition/

When?

Applicant registration and submissions will be accepted through May 1, 2010

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Any more?

Yeah – Video of the Design Brief below and there’s more details here.