Get your product some attention: Make it LARGE
Published 12 December 2011
Posted by Stephen Holmes

Like manufacturers of yesteryear, making a giant product to get some attention in the shop window or trade fair of old, Behringer has launched into the consumer audio market with an iPod dock the size of a small hatchback car.
At 8ft by 4ft, the iNuke Boom is a monster that would set you back a smidgen under $30,000 if it weren’t a giant marketing gimmick.
It reminds me of when craftsmen would produce a super-sized version to show off their skills - begging the question: will this see a rise in product designers scaling up CAD models for a cheap plug on the design blogs?
Probably not… But I still want one.
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